Work - Sonder - Owned Media Strategy and Valuation
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Our Work

media evaluation amex

Amex

Media evaluation helps Amex Offers unlock over $1BN in value

owned media strategy

KFC

KFC improved negotiation outcomes with partners by unlocking owned media

Woolworths

Aligning rates with data sophistication for Woolworths’ Cartology

Crown Resorts

Professionalising media management for Crown Resorts

BIGW

Owned media strategy enables BIGW to make informed decisions with less risk

Optus

Optus add $190M of annual media value to their marketing mix

Dan Murphy’s

Enhancing supplier partnerships via solution selling for Dan Murphy’s

Coles Liquor

Aligning media across a multi-brand group for Coles Liquor

Metcash IGA

Metcash IGA sets a bold commercial plan for owned media

Virgin

How Virgin unlocked the power of their data to increase revenue from owned media assets

owned media strategy

Telstra

Media intelligence ensures deal compliance for telco Telstra

owned media strategy

Myer

How Myer increased revenue through owned media strategy and improved the customer experience

Velocity

Leveraging customer data for Virgin’s Velocity frequent flyer programme

owned media strategy

Commonwealth Bank

Reducing paid media investment for Australia’s largest bank

media assets

Coles

Improving vendor relationships via owned media assets for Coles

Officeworks

Turning media on with Officeworks

owned media strategy

Stockland

Turning Stockland shopping centres into a media powerhouse